Services
I work at the intersection of strategy, messaging, and mission to help organizations achieve large-scale awareness, influence public policy, and deliver social impact. My clients don’t hire me for “just a marketing project.” They bring me in when the vision is ambitious, and execution needs to be both creative and operationally sound. I think across silos—connecting communications to business, policy, culture, and systems.
Because I’ve been working in the field for more than 20 years, I’ve learned to do a lot, and I love it all. I’m best at the services you'll see below, and if you want to learn more, you can peek at my good old fashioned resume.
Strategic Executive Counsel
Fractional CMO and senior advisor to foundations, coalitions, and executive teams. I align communications with organizational goals and serve as a thought partner in fast-evolving landscapes.
Annual & Initiative-Based Planning
I haven’t met a vision I haven’t been able to operationalize and love the challenge of taking an awesome idea to reality. I bring structure, creativity, and clarity.
Multi-Media
Strategy
I specialize in creating digital, content, and media strategies. I design integrated plans that bring your strategy to life across channels—always grounded in outcomes.
Messaging & Storytelling
I help organizations clearly articulate what they do, why it matters, and how to make people care. Together, we build narratives that connect across audiences and spark engagement.
Collaborators
I'm a natural community builder with a very large network. I curate high-performing teams of trusted creatives, media pros, and technologists—drawing on a national network to build the right team for every project. So know that if you reach out to me, I’ll create a rockstar team for your particular needs.
Selected Clients
I work with purpose-driven organizations, philanthropic institutions, public health innovators, and systems disruptors. Recent collaborators include:
Public Health
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Boise State University, Project SCALES*
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Illinois Public Health Institute, Lake Michigan School Food System Innovation Hub*
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Michigan Council for Maternal and Child Health**
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National Grocers Association Foundation, SNAP EBT Technical Assistance Center*
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ZERO TO THREE
*with Invisible Engines
**with Julie Cruz, Monjoa Likine, and Sumana Palle
Kids and Families
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Community Day Care
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Generations United
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Generations United, Grandfamilies
& Kinship Support Network*** -
Project Foxwood
Education
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The SEED Foundation****
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Washtenaw Community College
Mission-Driven Start-Ups
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BlueConduit
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Culturebie
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DEO.care
***with Megha Fernandes
****with Kasia Burns
Strategic Consulting
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Chime Partners*****
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Commonality****
Philanthropy & Nonprofit Support******
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Co.act Detroit
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Gilbert Family Foundation
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Ralph C. Wilson, Jr. Foundation
*****with Olivia Mortensen
******with VVK PR + Creative
Approach
I work with integrity, intention, and intensity. I’m selective about what I say yes to, and when I do, I’m all in. My role is not just to deliver—it's to elevate internal capacity and help teams grow beyond my involvement.
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Trusted Partner to Senior Leadership. I collaborate directly with executive directors and senior leaders. I ask hard questions, challenge old frameworks, and help turn vision into momentum.
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Values-Aligned, Equity-Centered. I work with organizations that center equity, humanity, and systems-level change. If you're disrupting the status quo for good—I’m probably your person.
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Local Roots, National Reach. Based in Ann Arbor, I prioritize in-person work with local partners—and I lead national projects through remote collaboration and strong local buy-in.
